Peningkatan ekonomi melalui branding digital pada kwe puspa jagad
Keywords:
Digital Branding, Ecotourism, Economic Enhancement, Outbond Activities, New Normal Era.Abstract
This community service project aims to enhance local economic growth through digital branding strategies for KWE Puspa Jagad in Semen Village, Gandusari District, Blitar Regency. By utilizing an internet-based application, this initiative helps KWE Puspa Jagad expand its reach in promoting their outbound activities. The training provided includes the installation and operation of the digital branding application, which is expected to improve promotional effectiveness and attract more visitors in the new normal era. The outcomes include increased visibility and community engagement in the ecotourism managed by KWE Puspa Jagad.
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